YSL PURE SHOTS

Client

YSL Beauty

Agency

CUUUT

Design & Production

ZÜNC Studio

The new Pure Shots Flash Reboot Serum-In-Stick by Yves Saint Laurent is formulated with YSL Beauty's energising Moonlight Cactus ingredient. They launched the new product from their Pure Shots range with a mixed media campaign. Zünc Studio created the CGI elements of the campaign, including dynamic shots that were seamlessly edited into the live action motion. We modelled the Moonlight Cactus to be shown alongside hero packshots of the product.